AI & Design Blog
Automatically curated and fact-checked
AI & Design Blog
Automatically curated and fact-checked
Nike's AI-designed World Cup kits optimised for everything except looking good. It's a warning for every designer leaning on algorithmic output without trusting their own eye.
AI Doesn't Need Better Models. It Needs Better Design Systems.
AI prototyping tools are only as good as the design systems they pull from. The unsexy truth: better documentation beats better models every time.
AI Won't Make Your Film. But It Might Let You Make It Alone.
A filmmaker used AI to finally produce a movie shelved for a decade — but it took 3,229 generations and 242 hours. The one-person studio is real, but "possible" and "easy" are very different words.
AI Made Everything Look the Same. That's Your Advantage.
AI isn't just reflecting the blanding trend — it's turbocharging it. But when everything looks the same, distinctiveness becomes the scarcest and most valuable thing a designer can offer.
Forget Prompt Engineering. Fix Your Design System.
Everyone's racing to master AI prompts, but the real bottleneck in AI-assisted design is your messy, undocumented design system. Clean tokens and clear documentation aren't just good practice — they're your most important AI investment.
The 'Agentic PC' Is Here. But Who Asked Designers?
Nvidia's new RTX Spark chip promises AI agents that replace your mouse and keyboard. But for designers, the real opportunity isn't handing over creative control — it's offloading the tedious stuff while keeping your hands on the work that matters.
Microsoft Buried Its AI Button. Good.
Microsoft just admitted its Copilot button was annoying enough to bury. The redesign reveals the hardest UX problem in AI right now — and most teams are getting it wrong.
Your AI Product's Biggest UX Problem Is a Spinning Circle
The loading spinner has served us well for decades — but in AI products, it's actively destroying user trust. There's a better way to design for wait states when the system is thinking.
When Everything Looks Perfect, Nothing Stands Out
AI can generate flawless design in seconds — so polish is no longer a differentiator. The smartest design moves right now are about knowing where to add a rough edge back in.
When Your AI Brand Has an Identity Crisis
Microsoft's new GitHub Copilot logo accidentally signals 'No AI' — and it's a perfect case study in the identity crisis facing every company trying to brand AI products right now.
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